Coinbase holds 81% of crypto ETF custody, boosting institutional trust as COIN stock hits $353.43, a 4-year high.
Coinbase has emerged as a leader in cryptocurrency custody, with CEO Brian Armstrong revealing that the platform holds approximately 81% of the $140 billion in crypto assets stored in U.S.-based exchange-traded funds (ETFs). This significant market share underscores institutional investors’ and asset managers’ trust in Coinbase for secure storage solutions.
Coinbase Prime Drives Institutional Adoption
Armstrong highlighted that eight of the top ten publicly traded companies holding Bitcoin on their balance sheets utilize Coinbase Prime, the company’s institutional platform for buying, selling, and storing large crypto volumes. This widespread adoption among major corporations reflects Coinbase’s strong reputation in the institutional space.
Additionally, Armstrong noted that Coinbase has tracked over 50 new ETF filings since the start of 2025, signaling robust interest in crypto ETFs. This surge in filings indicates that traditional finance is increasingly embracing digital assets, with the company positioned as a central player in this transition. The platform’s role extends beyond custody, as it also benefits from growing institutional engagement in other areas, such as tokenization pilots and stablecoin integration.
Stock Surge Reflects Bullish Outlook
A recent Bernstein report emphasized Coinbase’s dominance in institutional flows as a key driver of its success, raising the price target for their stock to $510, a street-high projection.
On June 26, 2025, the stock reached a four-year high of $375.07, reflecting investor confidence in the company’s growth trajectory. Analysts attribute this performance to the company’s leadership in ETF custody and institutional services, which are expected to fuel further expansion as more ETFs launch and corporate crypto adoption grows.
The company has evolved far beyond its origins as a retail crypto exchange. Prioritizing secure custody and institutional-grade services has become a critical bridge between cryptocurrencies and traditional finance. The company also announced plans to introduce U.S.-based perpetual futures on July 21, 2025, aligning with global futures markets to enhance its offerings.