Mark Bezos, the younger sibling of Jeff Bezos, and David Moross, a private equity veteran, have established a new venture capital arm, HIPstr, at HighPost Capital
Additionally, it provides new capital for enterprises’ investments.
The newly established entity has announced the initial VC fund of $100 million. Bloomberg reported that HighPost Capital concentrates on consumer companies, while HIPstr endeavors to capitalize on the significantly reduced startup valuations of the past few years.
The fund has already invested in half a dozen early-stage firms, such as Wild Common, a liquor company founded by Kylie Jenner, and After.com, a cremation services provider that recently secured a $10 million Series A round.
