K33 kicks off its Bitcoin treasury strategy with an initial 10 BTC acquisition, joining a growing list of firms adopting crypto as a reserve asset
K33, a Norwegian digital asset brokerage, has acquired 10 Bitcoins for an estimated SEK 10 million.
This acquisition represents the initial transaction under its recently implemented Bitcoin Treasury strategy. The Oslo-based company, which is listed on the Nasdaq First North Growth Market, intends to gradually increase its Bitcoin holdings, with a target of a minimum of 1,000 BTC.
The transaction was made in response to K33’s announcement on May 28 that it had raised SEK 60 million (approximately $5.6 million) from insiders and aligned investors, including Klein Group and Modiola AS, to support its Bitcoin treasury.
The capital raise involved issuing 150.56 million new shares and 301.12 million free warrants. The latter can unlock an additional SEK 75 million if exercised before March 2026.
CEO Torbjørn Bull Jenssen said the strategy reflects K33’s belief in Bitcoin’s long-term role in the global financial system. “Our ambition is to build a balance of at least 1,000 BTC over time and then scale from there,”
Bitcoin As a Strategy
K33’s decision is consistent with the increasing prevalence of Bitcoin as a strategic asset among public corporations.
A recent report from Binance indicates a growing interest among corporations in digital assets, with an increasing number of public companies including Bitcoin on their balance accounts.
Institutional clients in the EMEA region are provided with crypto trading, custody, and research services by K33.
The company aims to enhance the synergies between its brokerage business and treasury assets by directly holding BTC, thereby solidifying its position in the digital asset market.